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Posts in Finance
What Are They Thinking Across The Table

You’re negotiating your startup’s future and the person across from you fingers through a notebook while glancing occasionally at the slide deck that you have painstakingly put together for this meeting. He alternates his edginess between his iPhone and stylish pen while intermittently asking you to explain an occasional number or market assumption. He doesn’t care about you, it’s his exit that interests him.

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Customers Should Be On Balance Sheets

I once had a long & involved discussion that lasted over a few weeks with a CFO I used to work for in a large service industry corporation. The debate was simple; should ‘customers’ appear on balance sheets. I argue that the only way is by treating a customer record (relationship) as an intangible asset thus giving it a place on a balance sheet.

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